Nov 27, 2019
Neil is a serial entrepreneur, speaker, and operator most prominently recognized for his work in the dental marketing space. He is the Co-Founder and President of Unique Dental Marketing, as well as a partner at Executive Dental Group, a Michigan-based DSO.
Over the past 10 years, Neil has worked with fortune 500 companies and private firms alike, creating and implementing data-driven marketing systems that have achieved award-winning results in some of the most competitive parts of the country. At Unique, he leads a team focused on optimizing case acceptance funnels for dental practices, and implementing cutting-edge tracking systems to measure marketing returns and ensure a steady stream of quality new patients and production dollars. Neil is also an angel investor and mentor to fellow entrepreneurs both in and outside of the medical space, and is passionate about relentless learning, and helping others reach and exceed their personal and professional goals.
SHOW NOTES:
You cannot manage something which you cannot measure. Thus, it is very important to track and measure your marketing strategies correctly. So, what are the things you need to remember when it comes to digital marketing? See below list:
- Impressions and clicks don’t matter.
- What Matters is the number of quality patients that are actually booking.
- Recording your calls play an important role in measuring your campaigns.
If you would like to know more about Neil Zemba and his expertise, you can send him an email at neil@uniquedentalmarketing.com
DINO’S BIO:
Dino Watt is a dynamic, highly sought after keynote speaker, private practice business advisor, best selling author, and certified body language and communication expert.
As a business relationship expert, Dino understands that people are the heart of any business. His interactive training style will bring your audience to roaring laughter and move them to tears. Whether he is training on C.O.R.E Culture, Sales and Sales Support, or Making love and business work, your audience will rave about Dino and the energy he brings to every event.
Dino has spoken for MKS, American Association of Orthodontists, PCSO, Pitts Progressive Study Group, The Shulman Study Club, Keller Williams, Sotheby’s, DentalTown, Ortho2, OrthoVoice, and many others.
Out of all the accolades Dino has received, the one he is proudest of is title of PHD, Passionate Husband and Dad. Dino has been married to his wife Shannon for 24 years and together they have raised 3 amazing adults.